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Spotlight Episode
One of the most rewarding aspects of hosting the SRE Omelette podcast has been exploring the intersections of SRE with other disciplines. I discovered Danny while searching for insights on how to better prioritize SRE features - and his stories left a lasting impression. His perspective is thoughtful, practical, and deeply engaging. Give it a listen—I’m confident you’ll become a fan too.
There is a saying and perhaps known pattern that an IT presentation isn't complete without an Architecture slide... but how did that session go when you opened the talk with it?
Did you struggle to convince others of your idea? Be it to tackle a reliability problem or a sustainability challenge. In this episode, I have a conversation with Danny Fontaine - host of the Podcast Pitch Master on how to pitch SRE and Sustainability ideas.
Danny shared one of his favorite stories - the origin of the elevator pitch to get us started - and continued with many others including how he changed the paradigm of a customer by surprising them with a fictional scenario and won the deal.
Listen in as Danny transforms how you think about presenting and help you persuade others of your ideas.
And yes... you can still have your architecture slides...
Listen at:
Please visit Danny's podcast Pitch Masters and explore his book PITCH for more of Danny's brilliant ideas and stories.
How can we connect to an audience through emotions? How do we put an audience in another pair of shoes so that we can create paradigm shifts in their minds to help persuade them of service, argument, presentation, that we're doing for them?
- Danny Fontaine
Things to listen for:
[02:01 - 03:16] Danny pitching himself
[06:48 - 09:28] Meaning of pitching
[12:24 - 16:39] The origin story of the elevator pitch
[16:54 - 18:57] How Danny get ready for pitching
[21:44 - 27:32] Pitching for Sustainability
[28:38 - 32:52] Pitching against detractors
[34:31 - 37:42] Pitching for head of IT vs. Business
[38:23 - 40:04] Danny's ingredient and recipe for pitching
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